google-shopping-optimization

Google Shopping Optimization 🛒

Optimize Google Shopping campaigns and product feeds for maximum visibility and ROAS. Feed optimization, bidding strategy, campaign structure, and Performance Max integration.

Supported platforms: Amazon, Shopify, WooCommerce, Walmart, TikTok Shop, Etsy, eBay, BigCommerce.

Built by Nexscope — your AI assistant for smarter e-commerce decisions.

Install

npx skills add nexscope-ai/eCommerce-Skills --skill google-shopping-optimization -g

Usage

Optimize my Google Shopping feed. I have 200 products on Shopify. Current ROAS is 3x, I want to hit 5x. Monthly budget: $5,000.

Capabilities

• Product feed optimization (titles, descriptions, images, attributes)
• Google Merchant Center compliance and error resolution
• Campaign structure (Standard Shopping vs Performance Max)
• Bidding strategy selection and optimization
• Product segmentation and priority campaign structure
• ROAS optimization by product group
• Negative keyword management for Shopping campaigns

How This Skill Works

Step 1: Collect information from the user's message — product, platform, current situation, and goals.

Step 2: Ask one follow-up with all remaining questions using multiple-choice format. Allow shorthand answers (e.g., "1b 2c 3a").

Step 3: Research and analyze using the frameworks and methodology below.

Step 4: Deliver structured, actionable output with specific recommendations, not vague advice.

Output Format

• Start with a summary of findings
• Include specific data points and benchmarks where available
• Provide prioritized action items
• Mark estimates with ⚠️ when based on incomplete data
• End with concrete next steps

Other Skills

More e-commerce skills: nexscope-ai/eCommerce-Skills

Amazon-specific skills: nexscope-ai/Amazon-Skills

Built by Nexscope — your AI assistant for smarter e-commerce decisions.